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A Barber’s Path with Facebook Marketing
Project type
New Media in the Media #1
Date
September 12th, 2025
Location
Norfolk, Virginia
Opening my first barbershop, I pictured loyal customers and local buzz. What truly transformed my business and my understanding of community, was free marketing on Facebook. As I reflect on Nancy Baym’s seven key concepts, I realize just how deeply Facebook shaped my experience.
Education
Experience
2023-2025
Old Dominion University
2018-2025
Corporate Kutz LLC
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Completing a Bachelor of Science in Leadership. My experience at ODU has been comprised of amazing outreach, powerful networking, and great collaboration. I am truly greatful for all experiences and memories made.
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Fostering a higher level of operational efficiency, I have founded a management consulting company to enhance the other businesses that I also have ownership in.
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From Barbershops, to ATMs, to Vending Machines, and also Rental Arbitrage with Event Spaces, Vehicles, and Commercial Real Estate, I've applied customized systems to the businesses that allow them to run more effectively.
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I have also consulted with University Athletes on how to maximize the opportunities they have with new Name, Image, and Likeness deals that may prove to be lucrative with the right strategic perspective.